What Are Palatability Tests and Why Do They Matter?
Whether you're developing a new pet supplement, a functional chew, or a nutritional gummy, one key question often determines product...
By Ben BrockmanBlog — Page 9
The Role of Biomarkers in Enhancing Clinical Trials
Clinical trials are essential for validating the safety and efficacy of a product before it reaches the market. Whether it’s a skincare...
By Ben BrockmanWhy Clinical Trials Matter for Natural Deodorant Brands
Clean beauty continues to dominate the personal care market, and natural deodorants remain a top-performing category. As consumer...
By Ben BrockmanWhat Are Dog Food Trials and Why Should Pet Brands Care?
As more pet owners prioritize their dogs’ health and well-being, the demand for nutritionally balanced and safe dog food continues to...
By Ben BrockmanInside Nootropics Clinical Trials
From busy professionals to students and biohackers, more people are turning to nootropics, also known as "smart drugs" or cognitive...
By Ben BrockmanThe Truth About Cat Allergy Clinical Trials
For millions of people around the world, the dream of owning a cat is cut short by allergic reactions: itchy eyes, sneezing, and even...
By Ben BrockmanThe Science Behind Treatment Groups
In the world of clinical trials, especially for wellness products like supplements, skincare, and superfoods, the treatment group plays a...
By Ben BrockmanWearables in Clinical Trials
When most people think of wearables like Apple Watches, Fitbits, or Garmin trackers, they think of fitness goals or sleep tracking. But...
By Ben BrockmanThe Role of a Control Group in Clinical Trials
If you've ever seen a skincare brand boast “clinically proven results” or a supplement promise “backed by science,” you might wonder,...
By Ben BrockmanUnlocking the Power of Dog Research
From sniffing out treats to navigating complex emotions, dogs are endlessly fascinating, and they deserve the very best in care. That’s...
By Ben BrockmanWhy Sample Size Matters in Clinical Trials
When you see a product claim like “Clinically shown to improve skin texture in 4 weeks,” do you ever wonder how many people actually...
By Ben BrockmanHow a Pet Clinical Trial Can Elevate Your Product
As the pet care industry becomes increasing popular with supplements, calming chews, functional treats, and wellness devices flooding the...
By Ben Brockman